Kyte Baby
One of my daughters has chronic eczema. At night, she would pull open her pajamas to stay cool, which seemed to calm her from constant scratching. I started to research, looking for fabrics that would keep her skin cool, and also wouldn’t irritate her. Turns out, that fabric is bamboo. Bamboo is 3 degrees cooler than cotton, while also being hypoallergenic. I started putting bamboo clothing and swaddles on her. The softness & coolness of the fabric are unmatched by cotton, or anything else for that matter. She immediately stopped pulling off her clothes, and her sleep significantly improved. I also found out that bamboo is a highly sustainable resource. It requires much less time & water to grow bamboo compared to cotton, and it practically uses no pesticides. It fit every criteria I was looking for in a fabric. With that choice made, Kyte BABY was born. The name Kyte BABY was chosen very purposefully. Playing on the whimsical activity of flying a kite, Kyte is meant to evoke a feeling of innocence, freedom, and a return to nature. All of these ideas carry over into our core business values as well. Kyte BABY is testament to timeless fun and youth, while being natural and healthy.