We are a conscience and value driven children’s clothing shop dedicated handmade local goods and uplifting brands owned by marginalized groups. In addition to our own handmade and designed line of apparel and accessories, all of the brands we carry are woman, BIPOC, or LGBTQIA+ owned. And each product is vetted to ensure it passes our “Wear, Grow, Repeat” standard of quality and can be passed down to siblings and friends. As a business owner and mom of three, I have often struggled to balance the deep desire to make conscious purchasing decisions with convenience. And over the years, many of our customers expressed the same desire. This year I decided to dedicate my heart and effort into making value-based purchasing decisions a heck of a lot easier for our customers. And through this journey discovered that many of the brands I love already align with this mission! Our easy to navigate website make shopping by value simple. We hope you enjoy our intentionally curated collection of goods! Find us at one of our Bay Area Bus Pop Ups or in our brick and mortar store in Novato, California.